BEAUTY ONDERNEMER

OUR LANDSCAPE WE GET IT IT’S TOUGH OUT THERE RIGHT NOW… A few words from our CEO Dee Deng. “Right now you’re most likely in one of two places. You’ve tried partnering with an agency or freelancer who has under-delivered on your Growth or ROI expectations, or you are running your own advertising and have come to the realization that you can’t keep wearing every damn hat in your eCommerce business if your brand is going to grow into what you know it can be. Either way, the end result is – you’re struggling to maintain the consistent growth you want. And we feel you, one of the hardest things to watch is your revenue growth becoming stagnant or even start declining. It can be seriously crushing. The stress, the frustration, the sleepless nights, the self-doubt, the fear of failing and having to go back to square one. For entrepreneurs like us – It’s the stuff nightmares are made of. None of us want to see this happen. But we also understand that finding the right growth partner to help guide you on this journey is another challenge in itself. It’s a huge investment of your time, money and trust. And we will never take that lightly. Now, we could sit here and bullshit you that everything is sunshine and lollipops – and most agencies would have you believing that “everyone is crushing it”… But let’s get real here. That ain’t the truth…and you know it. We’ve all seen 2020 going from the best year ever in eCommerce performance to 2021 being literally the toughest. The game HAS changed. We have less data, less reporting visibility and reduced targeting capability – Apple’s iOS updates have completely shifted the landscape. The problem is most haven’t been able to adjust accordingly to the new playing field and as a result, brands like yours are suffering, or at best struggling to maintain the growth you want. Bottom line is – yesterday’s ad tactics won’t drive tomorrow’s brand growth. We had to change our approach to continue to deliver the consistent performance our partners needed – a journey that started for us back in December 2020 when we knew this was coming (check this out ). While others were complacent, we planned ahead adjusting our strategic approach, built in-house ‘True First Part Server-to Server’ tracking technology to obtain as much data as possible, collectively reset goals where we needed and simply prepared for what we knew was on the horizon – we left no stone unturned in the pursuit of performance for our partners and you. We had to… Because without consistent performance – you can’t deliver consistent growth.” And the only thing that matters here is your growth.